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Writing Guide

How to Write a Case Study

A case study examines one instance in depth — a person, organisation, event or decision — to draw out wider lessons through structured analysis.

Case studies appear across business, nursing, law, education and the social sciences. The format varies, but the analytical discipline is the same: describe, analyse with a framework, then recommend.

1. Frame the problem

Open by setting the scene and stating the central problem or question the case raises. Keep description tight — it’s context, not the main event.

2. Analyse with a framework

Don’t just narrate what happened; apply a relevant lens (e.g. SWOT, a theoretical model, clinical guidelines). The framework is what turns a story into analysis.

Typical structure

Introduction/backgroundproblem statementanalysis (with framework + evidence) → recommendationsconclusion.

3. Recommend and justify

End with specific, actionable recommendations that follow directly from your analysis — and explain the reasoning and trade-offs behind each.

🫏 Donkey tip:Tie every recommendation back to a point in your analysis. Recommendations that appear from nowhere are the quickest way to lose marks.

Common mistakes to avoid

Frequently asked questions

How long should a case study be?

It depends entirely on the brief — from a couple of pages to a full report. Whatever the length, keep description short and devote most of the words to analysis.

Do I need a framework?

Almost always. A framework (SWOT, a theory, clinical guidelines) is what turns description into structured analysis and shows you can apply course concepts.

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